Intro of Company
About Us
We are a brand team operating across Taiwan and Japan. From the hot spring mountain town of Jiaoxi, Yilan, to the snow country of Echigo-Yuzawa, we focus on creating comfortable stays and comprehensive skiing experiences.
We firmly believe that travel is not just about arrival, but about those moments along the way where you can truly relax, be yourself, and even share a heartfelt smile.
Therefore, we have condensed our brand's core into a single sentence:
At S House, rest well; at S.S.D. Snow Shadow School, ski to your heart's content; at Go Ski Rental, rent with ease; and by our side, laugh happily!
We hope travelers can feel the following here:
"Wow, skiing can be so easy and fun!"
"Wow, staying here can be so warm and comfortable!
"Wow, with an instructor guiding the way, everything is so safe and fun!"
"Wow, with professional photography, I can record these skiing memories and take them home to share!"
"Wow, renting gear can be this convenient—everything is so new and high-quality!"
"Wow, this all-in-one service saves so much trouble—no need to search for accommodation, choose instructors, or lug luggage around. All that time is saved for pure happiness!"
Because we believe that the most important part of travel is not how much you prepared, but how much you can enjoy the present moment.
And we are here to take care of all the hassles for you, packaging them together with laughter and memories, leaving you with the simplest and purest snow country story.
Brand Integration Our brands—
Brand Integration Our brands— S House Accommodation, S.S.D. Snow Shadow Ski School & Go Rental—come together to provide a more thoughtful and comprehensive all-in-one skiing service.
From comfortable rooms and professional instructor courses to equipment rentals and ski resort or airport shuttles—we have everything ready for you.
All you need to do is bring your smile; leave the rest to us.
We don't pursue flashy, superficial experiences. Instead, we want you to feel at ease staying here, have the time of your life, and take home memories that warm your heart.
S House Accommodation × S.S.D. Snow Shadow Ski School × Go Ski Rental A multinational legally operated brand formed jointly by Pin Chen Yue Co., Ltd. (Taiwan) and Arashima G.K. (Japan).
We focus on creating a complete Accommodation × Lessons × Rental experience, allowing travelers and students to enjoy the thrill of skiing quickly and effortlessly.
S-House
Branch Introduction
⌂ Building A | S House Inn | Station Building A
Located just a 5-10 minute walk from the station's West Exit; you won't feel tired even with luggage. Room types are mainly Triple and Quad rooms, offering a large and spacious living experience, making it especially suitable for families, small groups, or multiple friends traveling together. With convenient transportation, you don't need to carry luggage far, and upon returning, you can easily spread out your ski gear and rest well. ☞ Best suited for first-time travelers to Yuzawa, family trips, or large groups requiring extra space.
✿ Building B | Iwayara Building
Located at the foot of the Iwayara Ski Resort, right next to FamilyMart, in a peaceful and quiet neighborhood. The room types are mainly Double rooms, cozy and intimate, offering a greater sense of privacy. While a bit further from the station, this allows for a true "Snow Country Slow Life" atmosphere. High CP value, focused on double rooms. ☞ Best suited for couples, friends, budget-conscious travelers, or returning friends who are familiar with Yuzawa.
Building A = Large space, convenient transportation → The best choice for families and large groups
- Building A = Large space, convenient transportation → The best choice for families and large groups
- Building B = Cozy and warm, peaceful atmosphere → A secret base for couples, best friends, and returning guests
If you can let me know your check-in date, number of nights, and the number of guests, I can directly arrange the most suitable room type for you and compare the plans for both buildings. This would be the most hassle-free way for you!
S.S.D School
Introduction to S.S.D. Snow Shadow Ski School
S.S.D. Snow Shadow Ski School is a team of outdoor enthusiasts and photographers, comprised of ski instructors who hold international certifications and years of practical experience, all fueled by a deep passion for teaching. To us, the core of skiing isn't just about technical mastery; it's about skiing safely, happily, and with confidence and style. We firmly believe that skiing is not just a sport, but a way of life. Through skiing, you can challenge yourself and push your limits, all while embracing the majestic mountain scenery and sharing unforgettable snowy moments with friends.
S.S.D. Snow Shadow Ski School is a team of outdoor sports and photography enthusiasts, comprised of ski instructors who hold international certifications and years of practical experience, all driven by a deep passion for teaching. For us, the core of skiing isn't just about technical skill; it's about skiing safely, happily, and with confidence and style. We firmly believe that skiing is not just a sport, but a lifestyle. Through skiing, you can challenge yourself and push your limits while embracing the majestic mountain scenery and sharing unforgettable snowy moments with friends.
★ Snow Shadow's Unique Teaching Philosophy | Safety, Patience, Humor, Professionalism, and Photography Documentation
- Safety as the Top Priority: All course designs prioritize safety above all else, ensuring that students can learn and grow in a risk-controlled environment.
- On-Slope Photography: We don't just teach you how to ski; we also help you record every precious moment. From your first successful run to your stylish posture as you confidently conquer the slopes, we capture beautiful visual memories for you.
- There are no students who can't learn, only learners who need different methods: We flexibly adjust our teaching methods, tailoring our approach based on age, experience, and individual learning styles.
- There are no students who can't learn, only learners who need different methods: We flexibly adjust our teaching methods, tailoring our approach based on age, experience, and individual learning styles.
- Skiing is a process of exploring yourself and the world: Through skiing, we discover more courage, self-confidence, and a sense of achievement.
Go Rental
Echigo-Yuzawa, Japan
"Easy Rental, Zero Worries!" Go Snow Gear is a ski and snowboard rental brand specifically created for travelers. Whether it's your first time on the slopes or you are a seasoned pro, you can find the perfect equipment right here.
We believe that the joy of skiing should begin with "no worries":
- No need to carry heavy luggage when traveling across borders
- Don't want to spend a lot of money on ski equipment, and don't want to buy the wrong thing.
- No need to worry about the ski equipment being old or not fitting properly.
At Go Ski Equipment, all you need to do is bring your enthusiasm to the ski resort, and we'll take care of the rest!
Our Features
- Full Set of Equipment in One Go From snowboards, skis, boots, and poles to protective gear and snow suits, our full-service offering has everything you need.
- Quality Maintenance, Clean and Reliable All equipment is regularly maintained, inspected, and sanitized, ensuring you can wear and use it with complete peace of mind.
- Comfortable and Easy to Wear for an Effortless Start We carefully select equipment that combines comfort and practicality, ensuring beginners can get the hang of it quickly without being "held back by their gear."
- Flexible rental terms, saving you money and hassle
Whether it’s a one-day trial or a three-day in-depth trip, you can enjoy professional equipment at the most cost-effective price.
Who is it suitable for?
☞ Beginners: No need to spend time researching gear—we prepare the most suitable options for you.
☞ Short-trip travelers: No need to carry equipment on the plane, saving both effort and money.
☞ Regulars & advanced users: When you need replacements, lighter gear, or specialized models, Go Snow Gear has you covered.
Our Philosophy
At Go Snow Gear, we want travelers to feel:
“Wow, renting snow gear can be this easy!”
“Wow, the equipment is so new and comfortable!”
“Wow, without worrying about gear, skiing really becomes so much easier!”
Because we believe that skiing isn’t about how flashy the gear is, but about whether you can enjoy the moment with a smile.
Go Snow Gear is here to minimize the hassle of preparation and maximize your joyful experience!
Instructor Introduction












Student feedback





